After immersing themselves in the whimsical world of Kevin the Carrot for a solid eight years alongside Aldi UK and McCann Manchester, directors Todd + Kylie unveil their creative finesse in this exclusive glimpse behind the scenes.
Voted most effective Christmas ad or 2023 by System 1, there's no denying this spot emphasises the generosity and fun of the festive season.
What will Kevin get up to in 2024?
Aldi
Kevin the Carrot - Willy Wonka (Christmas 2023) / Todd + Kylie
Aldi
'Kevin and the Christmas Factory' BTS / Todd + Kylie