Our brilliant director Greg Bray has directed a sly new campaign for Eve Mattresses. Bray's films follow the adventures of a comically-mischievous young lady as she reaps all the rewards of being pregnant in the metropolis & a scheming couple of newsagents who are ready to dupe even the sweetest old lady out of lottery winnings. How do they sleep at night? On an Eve Mattress of course!
The campaign was shot over three days in London for Been There Done That, the strategic marketing company led by Dave Alberts (former ECD of Grey London). Show by Christian Datum and Edited by Nick Armstrong at Cut & Run, the contentious nature of the films are certainly provoking debate in the ad community.
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